The platform local optometry uses to get found online.
Your Practice
TOP RESULT★ 4.9 (214) · Optometrist · 0.6 mi
Choose a time
Tuesday, March 3
Booked at 9:41 PM, after close
YOUR PRACTICE · MYVISIONPAL
Hi Emma! It has been a year since your last eye exam. Tap to book your annual visit.
How it works.
One platform, in the order your patients experience it. And none of it adds a task to your team's day.
ODpal Local
Patients find you
Your new website is live in about a week, your Google Business Profile gets tuned, and your rankings climb. Whether patients search Google or ask an AI assistant for an eye doctor, the answer is you, not the chain.
ODpal Care
Patients book and show up
They book their own exams day or night, message your team from the app in their pocket, and finish intake before they arrive. Your front desk stops playing phone tag and starts greeting people.
ODpal Grow
Patients come back
Recalls, contact lens reorders, and benefit reminders go out on their own, each with a link to self-book. Last year’s exams quietly become next month’s schedule.
With ODpal, you get more patients, more bookings, and more repeat visits.
Win search and AI answers
You show up first, whether patients search or ask AI
Fill the schedule
Patients book their own exams, day or night
Retention on autopilot
Recalls go out, patients come back, chairs stay full
Build your reputation
Happy patients become five-star reviews on Google
Built inside real practices
ODpal runs every day in San Diego at The Vision Collective.
Our commitments to your practice.
Four promises in plain English. Hold us to them.
No long-term contracts
Month to month, cancel anytime. We keep your business by earning it, not by locking you in.
Live in about a week
Your new website is not a six-month agency project. Most practices launch within days of signing.
Optometry only
We do not build for dentists, lawyers, or restaurants. Every feature exists because a practice needed it.
Real human support
When you call, a person who knows what a recall is picks up. No ticket queues, no chatbots.
What we believe.
Dr. Meredith Walton, OD
Co-founder and CEO
Dr. Walton grew one San Diego practice into three. ODpal exists because the tools she needed to do it did not. Everything we ship proves itself in her practices before it reaches yours.
One platform beats five vendors.
An independent practice should not need an agency, an IT consultant, and three overlapping subscriptions just to compete. Everything a patient touches outside the exam room belongs in one place.
Your brand leads. We stay behind it.
Patients belong to the practice, not the platform. Your website, your app, and every message carries your name. ODpal works in the background where a partner should.
If it does not fill chairs, it does not belong.
Technology should pay for itself in booked exams, returning patients, and recovered recalls. We build for outcomes you can count, not features that demo well.
Learn the playbook.
View all resourcesThe independent OD's guide to AI search
Patients are asking ChatGPT who to see. How those answers get assembled, and how to be in them.
The independent OD's guide to local SEO
How patients actually find an eye doctor in 2026, and how to show up first without paying for ads.
How to win "eye doctor near me"
The Google Business Profile checklist we run for every practice, step by step.
The recall playbook
Turn last year's exams into next month's schedule with automated recall campaigns.
See what ODpal can do for your practice.
A 30 minute walkthrough with someone who knows optometry, using your practice as the example.